Open Graph image
We recommend one sharing image for every link: 1.91:1 at 1200 × 630 pixels. Facebook and LinkedIn ask for that shape, and X asks for one near 2:1, so we keep text and logos 60 pixels in from the edges.
- Recommended
- 1200 × 630 pixels
- Minimum
- 1200 × 627 pixels, for LinkedIn
- Safe zone
- About 1080 × 510 pixels
- Shown as
- The whole image on Facebook and LinkedIn, a shape near 2:1 on X
- File size
- Up to 5 megabytes
Set the image in the og:image tag of the page you link to, with the full web address, and add og:image:width and og:image:height so the card shows on the first share. For X, also add the twitter:card tag with the value summary_large_image. Use JPG or PNG.
The 60 pixel margin is our own rule, because link cards often have rounded corners and X asks for a shape near 2:1. The apps do not publish how they crop, and we have not measured it.
The apps keep a copy of the image by its web address, so a changed image needs a new address. Facebook says so itself.
Bluesky uses the same image, see the Bluesky link card.
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